primary research questionnaire
My objectives of the questionnaire are to see how many people recognise products in bond films especially quantum of solace and whether this has lead to them purchasing a product they have seen.
my sample will cover males and females of a range of ages that have seen bond films and more importantly quantum of solace
Advantages of a questionnaire
contacting large numbers of people quickly, easily and effiecently
relatively quick and easy to create
easy to evaluate answers as evryone answers the same questions
can gain sensitive information as it can be done anonymously and in private
Disadvantages of a questionnaire
difficult to explore comoplex issues and opinions limited depth of response
difficult to ascertain th vadility or truth of respondents' answers
questions can be misunderstood
data can be biased as only an certain sample of people are questionned
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1 comment:
See me in person for help.
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